Monday, July 11, 2011

Cindy Abraham, A Team Florida, Keller Williams Realty Professionals

Disassociate Yourself With Your Home

Say to yourself, "This is not my home; it is a house, a product to be sold much like a box of cereal on the grocery store shelf."
  • Make the mental decision to "let go" of your emotions and focus on the fact that soon this house will no longer be yours.
  • Picture yourself handing over the keys and envelopes containing appliance warranties to the new owners!
  • Say goodbye to every room.
  • Don't look backwards -- look toward the future.

De-Personalize
Pack up those personal photographs and family heirlooms. Buyers can't see past personal artifacts, and you don't want them to be distracted. You want buyers to imagine their own photos on the walls, and they can't do that if yours are there! You don't want to make any buyer ask, "I wonder what kind of people live in this home?" You want buyers to say, "I can see myself living here."

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